IMARC Group, a leading market research company, has recently releases report titled “Drinkable Yogurt Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2024-2032" offers a comprehensive analysis of the industry, which comprises insights on the drinkable yogurt market share. The global market size reached US$ 38.3 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 60.8 Billion by 2032, exhibiting a growth rate (CAGR) of 5.26% during 2024-2032.
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Factors Affecting the Growth of the Drinkable Yogurt Industry:
The increasing demand for ready-to-drink (RTD) yogurt among people with busy lifestyles and hectic working schedules is propelling the growth of the market. In addition, RTD beverages are pre-packaged and convenient accessible drinks that require no additional preparation. These drinks offer a quick and hassle-free option for quenching thirst or satisfying cravings, especially in on-the-go situations. Besides this, they eliminate the need for time-consuming preparation, such as brewing coffee or mixing powdered drinks, which assists in saving time. Furthermore, they are cost-effective and can be carried easily anywhere, ranging from work and school to outdoor activities and travel.
People are increasingly seeking innovative flavors in drinkable yogurts to enhance their taste experience. Key players are introducing new and exciting flavors, such as blueberry, strawberry, mango, banana, kiwi, and apple, to cater to the unique needs and preferences of individuals and attract a large consumer base. In line with this, they are providing drinkable yogurts with low-sugar or fruit-infused variants to appeal to health-conscious consumers, which is contributing to the growth of the market. Furthermore, flavor varieties in yogurts encourage repeat purchases, thereby increasing the revenue of a company.
The increasing focus on overall health and wellness among the masses is contributing to the growth of the market. In line with this, consumers are becoming more health-conscious and are seeking food products and beverages that offer enhanced taste and nutritional benefits. Moreover, it contains live bacterial cultures, vitamins, and minerals that support digestive health among individuals. Apart from this, the rising consumption of drinkable yogurts, as they assist in enhancing the immune system of individuals, is bolstering the growth of the market. Furthermore, increasing concerns about obesity and diet-related health issues are encouraging people to seek healthier snacking alternatives, thereby impelling the market growth.
Leading Companies Operating in Global Drinkable Yogurt Industry:
Drinkable Yogurt Market Report Segmentation: